<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> <p><strong>Senior Performance Marketing Manager - Berlin (Hybrid) </strong></p><p><br/></p><p>I'm partnering with a <strong>Berlin-based, Seed-stage consumer subscription business</strong> built for a female audience — female-founded, female-led, with a team that's overwhelmingly women+ and a mission that sits at the heart of everything they do. </p><p><br/></p><p>They're looking for a <strong>Senior Performance Marketing Manager</strong> to take full ownership of the paid growth engine — someone who treats tracking, attribution and creative testing as one connected system, not three separate problems.</p><p><br/></p><p><strong>What you'll own</strong></p><ul><li>Paid strategy across Meta (primary), TikTok, Google and YouTube for DACH + FR</li><li>Budget planning, forecasting and scaling with full P&amp;L visibility</li><li>Tracking health end-to-end: Pixel, CAPI, Enhanced Conversions, TikTok API, GTM — you spec the fixes, Data/Engineering implements</li><li>Attribution and incrementality work that actually moves the number</li><li>Structured experimentation across the full funnel, feeding a high-velocity creative learning loop</li><li>Mentoring another Performance Marketing Manager and raising the bar on execution across the team</li></ul><p><br/></p><p><strong>What you'll bring</strong></p><ul><li>5+ years in performance marketing, Meta-native with a strong Sales Campaigns track record</li><li>€700k+ monthly paid spend managed on a <strong>web-based</strong> subscription product (not mobile-app)</li><li>Hands-on implementation of CAPI / Pixel / tracking adaptations — you can run a structured technical investigation and define "fixed" with clear acceptance criteria</li><li>Comfort with day-to-day GTM</li><li>Fluent English </li></ul><p><br/></p><p><br/></p><p><strong>Bonus points for:</strong> regulated / restricted ad categories (health, dating, finance, adult-adjacent), multi-channel strategy experience, campaign/reporting automation, prior scale-growth moments.</p><p><br/></p><p><strong>What's on offer</strong></p><ul><li>A mission that actually matters — in a category that's been ignored or exploited for too long</li><li>Radical-candor culture, female-led leadership, a team that's overwhelmingly women+</li><li>26 days holiday + unlimited recharging time on top</li><li>Flexible working, majority-remote team, whole-company offsite every 4 months</li><li>Urban Sports Club, mobility + retirement plans, professional 1:1 coaching for every employee (junior to C-level)</li><li>Hybrid Berlin HQ with a proper office culture for anyone who wants it</li></ul><p><br/></p><p><strong>Interested?</strong></p><p>If you're a senior performance marketer who wants to build something meaningful, message Joshua directly on LinkedIn or send your CV to <strong>joshua.taylor@impalasearch.io</strong>.</p> </div>