Retail Marketing Manager

None  •  Marketing & Communication  •  Hamburg, Germany

<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> <p><strong>Company Description</strong> </p><p>Kencana specializes in scouting, importing, and scaling Korean skincare and cosmetics brands across Europe, connecting premium K-beauty with new audiences. The company is recognized for its speed-to-market approach and strong omnichannel distribution capabilities. With deep knowledge of European retail and consumer trends, Kencana helps Korean brands successfully enter and grow in competitive markets. Its innovative distribution strategies and close brand partnerships make Kencana a trusted ally for global expansion in the beauty industry.</p><p><br/></p><p><strong>Role Description</strong> </p><p>The Retail Marketing Manager is a full-time, on-site role based in Stadt Hamburg. This position is responsible for planning and executing retail marketing initiatives that drive brand awareness, foot traffic, and sales across key channels and partners. Day-to-day tasks include developing and implementing marketing plans, coordinating in-store promotions and visual merchandising, and managing retail campaigns in collaboration with sales and brand teams. </p><p>The role also involves monitoring performance metrics, analyzing consumer and market data, and optimizing activities to strengthen K-beauty brand positioning in European retail environments. The Retail Marketing Manager will work closely with cross-functional stakeholders and external partners to ensure consistent and impactful brand presence at point of sale.</p><p><br/></p><p><strong>Qualifications</strong></p><ul><li>Candidates should possess strong Market Planning and Retail Marketing skills to design and execute effective in-store and omnichannel campaigns.</li><li>Candidates should possess Project Management skills to coordinate timelines, resources, and stakeholders across multiple retail initiatives.</li><li>Candidates should possess Sales-related skills to collaborate with sales teams, understand retail performance, and support sell-through strategies.</li><li>Candidates should possess Brand Management skills to maintain consistent brand identity and messaging across retail touchpoints.</li><li>Experience in beauty, cosmetics, or FMCG retail environments is highly beneficial.</li><li>Strong analytical abilities, with proficiency in using retail and marketing data to guide decisions.</li><li>Fluent in German and English is a must-have criteria </li><li>Ability to work on-site in Stadt Hamburg and collaborate effectively in a multicultural, fast-paced environment.</li><li>Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.</li></ul> </div>

Job Overview
  • Datum der Veröffentlichung

    Aug 04, 2026

  • Kategorie

    Marketing & Communication

  • Job Type

  • Standort

    Hamburg, Germany

  • Arbeitgeber

    Kencana

  • Source

    LinkedIn