<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> <p><strong>Responsibilities:</strong></p><ul><li>Market Insight &amp; Strategy Development: Conduct industry research, competitive analysis, and user needs research to develop product market strategy, positioning, and medium-to-long-term development roadmap.</li><li>Product Lifecycle Planning &amp; Management: Lead complete lifecycle management from concept to phase-out; author Product Requirements Documents (PRD) ensuring product definition aligns with market needs.</li><li>Cross-Functional Collaboration &amp; Drive: Coordinate resources across R&amp;D, Design, Production, Testing, and other departments to drive product development, ensuring timely project delivery meeting quality and cost targets.</li><li>Product Launch &amp; Go-to-Market Support: Develop product launch plans and marketing strategies; provide sales teams with product training and market support materials to drive product market penetration.</li><li>Data Tracking &amp; Iterative Optimization: Monitor product market performance and user feedback; plan product feature optimization and version iterations based on data-driven insights.</li><li>Compliance Coordination &amp; Risk Management: Collaborate with Regulatory Affairs to ensure products comply with target market certification requirements (e.g., CE/ISO); manage product compliance risks.</li></ul><p><br/></p><p><strong>Skills and Qualifications:</strong></p><ul><li>Bachelor's degree or higher in Mechanical Engineering, Vehicle Engineering, Industrial Engineering, or related fields.</li><li>Minimum 5 years of product management or R&amp;D experience in the construction machinery industry, with crane product experience required.</li><li>Familiar with construction machinery product development processes; possesses strong technical comprehension skills.</li><li>Excellent market analysis, data interpretation, and business logic capabilities.</li><li>Outstanding cross-border communication, coordination, and project driving skills.</li></ul> </div>