Strategy& is the global strategy consulting business unit of PricewaterhouseCoopers (PwC). It advises corporate, government, and private equity clients on growth strategy, transformation, and operational improvement. The firm combines its strategic consulting expertise with PwC's broader capabilities to deliver end-to-end solutions, operating across more than 70 offices worldwide. Its origins trace back to 1914, though it was rebranded as Strategy& in 2014 following PwC's acquisition of Booz & Company.