HAKA Kunz GmbH is a German company, founded in 1946, specializing in the development, production, and distribution of cleaning, laundry, and body care products. Based in Waldenbuch, the company offers a wide range of household and personal care items, including private-label solutions for B2B partners. HAKA Kunz is currently undergoing a strategic transformation, shifting from its traditional direct sales model towards an omnichannel approach with a stronger focus on online sales and broader retail distribution.