<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> <p><strong>About the Company</strong></p><p><br/></p><p>Archlet is redefining how enterprises run sourcing. We are looking for an exceptional marketing leader to help us define and win this category in AI-native sourcing. This is not an execution-only role - it is a strategic seat at the table, working directly with the leadership and founders to shape how the market understands, discovers, and chooses Archlet.</p><p><br/></p><p><strong>About the Role</strong></p><p><br/></p><p>You will be the connective tissue between our strategy / product vision and the market: translating product capabilities into a sharp, differentiated narrative, driving campaigns that generate qualified pipeline, and ensuring everything we put into the world reflects the quality and ambition of what we are building.</p><p><br/></p><p><strong>Responsibilities</strong></p><p><br/></p><ul><li>Partner with the leadership to build and continuously refine Archlet's company and product positioning - defining what we stand for, what we replace, and why now.</li><li>Own and evolve the messaging framework that sales and product use consistently across every market-facing interaction.</li><li>Translate new product capabilities into compelling go-to-market messaging and own launch planning for significant product milestones.</li><li>Equip sales with the assets they need to win.</li><li>Own the website end-to-end - positioning, copy, structure, and ongoing optimization.</li><li>Drive qualified inbound through SEO, AI search visibility, and Google Ads, and evolve the broader channel mix based on what moves the needle.</li><li>Build our content and thought leadership engine - point-of-view pieces, category-level content, and editorial that compounds authority over time.</li><li>Drive customer marketing: turn customer outcomes into proof through case studies, reference stories, and ongoing customer communications that deepen engagement.</li><li>Own the Archlet brand and ensure consistent, high-quality expression across every touchpoint - web, events, sales collateral, social, and PR.</li><li>Source and brief a lean network of external partners (design, PR, content, web development) and manage marketing projects end-to-end, from brief to delivery.</li><li>Track and report on marketing's contribution to pipeline and revenue, and represent marketing in leadership conversations as a strategic voice.</li></ul><p><br/></p><p><strong>Qualifications</strong></p><p><br/></p><ul><li>3+ years of B2B SaaS marketing experience, with meaningful time in product marketing or positioning-led roles, ideally at a high-growth startup or scale-up in the Procurement software space.</li><li>Proven track record of defining category-level positioning and competitive differentiation in complex or technical markets.</li><li>Hands-on experience translating product capability into buyer-relevant narratives - distilling a roadmap into messaging that resonates with a Chief Procurement Officer, or other senior enterprise sourcing and category managers.</li><li>Demonstrated ability to design and execute integrated B2B campaigns from awareness to pipeline across content, events, digital, and account-based channels.</li><li>Strong digital marketing fundamentals across SEO, AI search visibility (LLM and answer-engine optimisation), and Google Ads, with the analytical rigor to tie marketing to revenue, not just activity.</li><li>Experience briefing and managing external partners - agencies, designers, copywriters, PR, developers - and orchestrating a lean creative network rather than scaling in-house headcount.</li><li>Comfort operating directly with founders at peer level, in a low-bureaucracy, high-agency environment.</li></ul><p><br/></p><p><strong>Required Skills</strong></p><p><br/></p><ul><li>You operate at the level of positioning and narrative, but you are equally willing to roll up your sleeves and get output across the line. You do not need a defined playbook to follow.</li><li>You care deeply about quality and tone. Marketing should feel intentional and authentic and you hold a high bar for everything that leaves the building.</li><li>You have high agency. You take initiative, own outcomes, flag problems early, and keep stakeholders aligned without bureaucracy.</li><li>You know when to invest and when to hold back - you do not believe in spray-and-pray, and you measure marketing by what moves the business, not by activity.</li><li>You have excellent written and verbal communication skills in English.</li></ul><p><br/></p><p><strong>Preferred Skills</strong></p><p><br/></p><ul><li>Experience in high-growth startup environments.</li><li>Familiarity with procurement software and its market dynamics.</li></ul> </div>