Marketing Manager DACH (m/w/d)

None  •  Marketing & Communication  •  Köln, Germany

<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> <strong>About us:<br/><br/></strong>Vusion empowers retailers to turn their physical stores into powerful digital assets, more automated, data-driven, AI enabled and connected, by leveraging our IoT Cloud technology.<br/><br/>At Vusion, our business plan sets out ambitious, company-wide goals; we see growth as a challenge and innovation as a core component of our development strategy and our rapid international expansion. As a result, all our employees are given responsibility quickly and their careers progress in line with changes in the Group.<br/><br/>Joining Vusion means working for the world’s leading supplier of electronic shelf labels for large-scale retailers and helping to build the history of our trailblazing business. It means believing in the business plan and sharing the ambitions of a fast-changing, internationally-focused company. Thanks to the talent and the dedication of our multidisciplinary, multicultural teams, VusionGroup is enjoying unrivaled growth. We are entrepreneurs: Vusion is being built for entrepreneurs, by entrepreneurs. We believe entrepreneurship is a calling and our mission is to empower.<br/><br/><strong>Job Description<br/><br/></strong>Reporting directly to the EVP Marketing &amp; Communication, you’ll be responsible for the following tasks:<br/><br/><ul><li>Sales marketing &amp; communications:</li><li>Develop &amp; lead the execution of a Marketing plan for DACH with the SEVP EMEA + VP &amp; Country Manager DACH : identifying key customers/key verticals to target in the area, roll-out key messages and products/offers to highlight over the region etc. </li><li>Define &amp; execute the appropriate lead generation campaigns and channels to address the above-mentioned topics (social media, PR, videos, business case) and analyze their impacts (ROI, KPI etc.) in order to be shared with stakeholders</li><li>Support local sales teams and partners with presentations and pitches dedicated to DACH audience. Localize in German corporate + product presentations designed at Group level (in English). </li><li>Events</li><li>Define and lay out the yearly event plan in DACH in coordination with sales ans partners : identifying major events (tradeshow, conferences, partners events…)</li><li>Set targets (# of leads, opportunities, revenue generated) linked to the shows and review impact and ROI of shows</li><li>Manage event organization and execution with internal team and external providers (booth contractor etc.): preparation of demo and samples for demo in collaboration with product marketing team etc. </li><li>Ensure lead generation, improved awareness &amp; visibility through events with the Communications and Product Marketing team, ensure that the company’s visibility, the product awareness and positioning will be properly presented and amplified through shows</li><li>Define and manage the yearly event budget / review after each quarter the actual budget consumption vs. planned</li><li>Internal</li><li>Support &amp; lead internal communications initiatives for the DACH region, together with regional HRBPs<br/><br/></li></ul><strong>Qualifications<br/><br/></strong><ul><li>Graduated in Marketing, you have a significant experience in marketing with good track record in marketing/communication. </li><li>You have a strong interest and experience for new technologies and want to grow in an international group, on a human scale, leader on its market and in full growth. </li><li>Organized, tenacious, efficient and with excellent interpersonal skills, you are a quick learner and want to take responsibility for your work. You are willing to take responsibility in a demanding and ambitious company. </li><li>Experience with CRM as salesforces , adobe CC and linkedin/google adwords is appreciated</li><li>The job can be located in Dusseldorf area (office and team in progress)</li><li>Language : German &amp; English fluent<br/><br/></li></ul><strong>Additional Information<br/><br/></strong><strong>We innovate. We help communities thrive. <br/><br/></strong>Vusion has an international presence in 19 countries. In joining us, you’ll be part of a globally distributed team of intellectually curious, committed, and collaborative co-workers.<br/><br/>The work is fast paced, challenging, and ambitious. Here, you will feel valued for your contributions as we reinvent modern commerce—together.<br/><br/><strong>We feel supported. You will too. <br/><br/></strong>Vusion is a place where people feel safe, happy, and respected. We offer programs and benefits to support you in whatever comes next in your life </div>

Job Overview
  • Datum der Veröffentlichung

    Jun 19, 2026

  • Kategorie

    Marketing & Communication

  • Job Type

  • Standort

    Köln, Germany

  • Arbeitgeber

    Vusion

  • Source

    LinkedIn