<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> <strong>Your mission<br/><br/></strong><strong>Our </strong><strong>Our Company<br/><br/></strong>OpenSynergy is an independently managed tech company based in Berlin. We develop embedded software for next-generation vehicles and industrial applications.<br/><br/>As we expand into new markets, we are rethinking how we position ourselves and how we communicate our value globally.<br/><br/>Marketing plays a key role in this next growth phase – and this is where you come in.<br/><br/><strong>The Role<br/><br/></strong>As Marketing Manager, you will take full ownership of our marketing activities and play a central role in shaping how OpenSynergy is perceived in the market.<br/><br/>This is a hands-on role in a lean setup – ideal for someone who enjoys combining strategic thinking with pragmatic execution.<br/><br/>You won’t step into a fully built structure. Instead, you will shape, build, and continuously improve our marketing approach, working closely with management, sales, and product teams.<br/><br/>If you are looking for real ownership, short decision paths, and visible impact – this role offers exactly that.<br/><br/><strong>Key Responsibilities<br/><br/></strong><ul><li> Brand &amp; Positioning</li><li>Shape and refine our positioning across markets</li><li>Develop clear messaging, value propositions, and narratives</li><li>Create a consistent brand foundation (tone of voice, messaging, visual direction)</li><li>Ensure consistency across all channels and materials</li><li> Marketing Execution (Core Focus)</li><li>Plan and execute B2B marketing activities, mainly across digital channels</li><li>Own key channels such as LinkedIn, website, and email marketing</li><li>Create core content yourself (posts, messaging, presentations, website content)</li><li>Ensure consistent and effective execution across all touchpoints</li><li> Product Marketing &amp; Go-to-Market</li><li>Translate product features into clear, customer-oriented value propositions</li><li>Support and drive go-to-market activities for new software products</li><li>Create sales enablement materials (pitch decks, one-pagers, use cases)</li><li>Adapt messaging for different target groups and product stages</li><li> External Partner Management</li><li>Identify when external expertise adds value (e.g. design, paid media, content scaling, technical topics) </li><li>Brief and guide external partners effectively</li><li>Ensure quality and alignment with our positioning</li><li>Manage external contributions within realistic budget constraints </li><li> Cross-functional Collaboration</li><li>Work closely with sales, product management, and leadership</li><li>Align marketing activities with business goals</li><li>Help define priorities for event and trade show activities together with sales</li><li> Performance &amp; Optimization</li><li>Track relevant KPIs (leads, engagement, conversion)</li><li>Continuously improve activities based on results and feedback</li><li>Focus on what drives real impact<br/><br/></li></ul><strong>Your profile<br/><br/></strong><ul><li>Around 5–10 years of experience in B2B marketing (ideally in tech/software)</li><li>Strong hands-on experience in digital marketing and content creation</li><li>Solid understanding of positioning, messaging, and product marketing</li><li>Experience working with external partners or agencies</li><li>Strong communication skills in English<br/><br/></li></ul><strong>What matters even more:<br/><br/></strong><ul><li>You enjoy taking ownership and making things happen</li><li> You enjoy building clarity where things are still evolving</li><li>You combine structured thinking with a pragmatic, hands-on mindset</li><li>You focus on outcomes, not perfect concepts</li><li>You know when to do things yourself – and when to leverage support<br/><br/></li></ul><strong>Why us?<br/><br/></strong><ul><li>A creative working atmosphere with a flexible distribution of work hours</li><li>30 vacation days per year</li><li>A chance to work in Berlin’s dynamic district Friedrichshain</li><li>An opportunity to work with experts in the field of embedded automotive software</li><li>Sponsored German language courses</li><li>An open-minded and fair working atmosphere</li><li>Benefits for several gyms in Berlin (Urban Sports Club)</li><li>Bike Leasing opportunity is available immediately</li></ul> </div>