<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> We're TomFit, an AI-native physical health provider, building our own training machine and studios, scaling out of Zürich. We combine a new kind of strength training machine, the TomBot, with a software platform and AI to let people create, execute, and monitor a personal training regime that actually adapts to them. A deeply integrated diagnostics capability lets us tailor every exercise to the user for highly targeted, effective, and efficient training. As a small, multi-disciplinary team of 25 across engineering, product, and operations, we currently run three hubs with more than a dozen machines deployed - and we are scaling to ten studios across Zürich in the next 12 months. We take a pragmatic, dynamic, and data driven approach to building and scaling an AI-native health company. The machine exists. The platform exists. The studios are opening. Now we need to fill them - by reaching the right people, telling a story worth their attention, and turning it into members who stay. That is where you come in. Do you want to do more than just run campaigns - and actually understand what you're marketing? Do you have an eye for good content - video, photo, or text - and know how to tell a story that sticks? Do you thrive in a small team with big ambitions? Then this is for you. You'll own how TomFit grows - from the first time someone sees us on their feed to the moment they walk into a studio and stay. You'll get close to the product and to our members, feel first-hand what actually makes people train, and turn that into stories worth their attention - no empty buzzwords, real moments from real training. You are equally at home writing a hook for a reel and optimizing performance through a data driven approach with a CAC dashboard: creative enough to make content people genuinely want to watch, and rigorous enough to know what it costs to win a member and how to bring that number down. Above all, we are an AI-first organisation - and we want you to help us build it. A core part of this role is automating our performance marketing process end to end with the latest AI tools, so a small team can produce more, test faster, and punch well above its weight.<br/><br/>What you'll do<br/><br/><ul><li>Social &amp; content: own the content calendar and produce reels, posts, and stories that build the TomFit brand and community across our channels.</li><li>Growth across the funnel: plan and run both organic and paid campaigns - from awareness to booked sessions - across Meta, Google, and emerging channels.</li><li>Performance &amp; optimisation: track and optimise CAC with a data driven approach, reach, and conversion; run experiments and double down on what works.</li><li>Community: grow and nurture our community online and around the studios, turning members into advocates.</li><li>Lifecycle &amp; retention: support the journey beyond acquisition - onboarding, engagement, and retention - so members keep training and stay with us.</li><li>Automate with AI and leverage the latest tools: help make TomFit a truly AI-first marketing organisation by automating the performance marketing process - content production, campaign management, and reporting - with the latest AI tools and agents.<br/><br/></li></ul>A few things we'll need from you<br/><br/><ul><li>Hands-on growth or performance marketing experience with results you can walk us through - ideally in a health, fitness, consumer, subscription, or D2C context.</li><li>Proven skill in creating content that performs: you can concept, script, and ship reels and social posts, not just brief them out.</li><li>Fluency with paid channels (Meta, Google) and a genuinely data-driven approach to CAC, funnel, and conversion.</li><li>A solid understanding of the latest AI tools and accelerators in the marketing domain - and genuine excitement about using them to automate and scale how marketing runs.</li><li>Generally we work on-site in Zürich Stettbach. This is an on-site role because the product is physical: you will see members train, work in the studio, and iterate with the team in the room.</li><li>Excellent spoken and written German and English.<br/><br/></li></ul>What we offer<br/><br/><ul><li>An inspiring mission – we want to bring physical health to everyone</li><li>The opportunity to own a core product layer end-to-end</li><li>Short paths - no layers of process between an idea and something real people train with.</li><li>Entrepreneurial spirit and a culture of trust</li><li>Competitive compensation<br/><br/></li></ul>If this sounds interesting and you would like to join us, send us a short video (2 to 3 minutes) walking us through 1 to 2 things you recently built or grew and are proud of. Tell us what you did, what worked, what didn't, and what you would do differently next time. We care more about how you think than how polished the demo is. Send your video and a short note to hr@tom.fit We offer competitive compensation and the opportunity to shape how an AI health company grows - from the machine to the app to the street.<br/><br/>Apply now </div>