Growth Marketing Lead, SEO & GEO
<div class="show-more-less-html__markup show-more-less-html__markup--clamp-after-5 relative overflow-hidden"> <p><strong><u>About SlideSpeak</u></strong></p><p>SlideSpeak is an AI platform for creating, editing, and transforming presentations. Users can turn PowerPoints, PDFs, documents, websites, and ideas into presentations, quizzes, videos, and other business or education content.</p><p>We are used by millions of people and are now expanding into more specific use cases, including education, sales, training, e-learning, and enterprise/API workflows.</p><p>We are a small team, so we are looking for someone who can own organic growth end-to-end, move quickly, and ship real improvements without needing a large team around them.</p><p><br/></p><p><strong><u>The Role</u></strong></p><p>We are hiring a <strong>Growth Marketing Lead</strong> to own our website growth across SEO, AI search visibility, content, landing pages, and conversion.</p><p>This is not a pure content role and not an agency-style SEO role. We need someone who can think strategically, but also write pages, update the CMS, analyze Search Console, improve internal linking, work with freelancers, and turn product launches into traffic and leads.</p><p>Your mission is to help SlideSpeak get discovered by the right users, especially educators, sales teams, training teams, and enterprise/API buyers, and convert that traffic into signups, paid users, and qualified leads.</p><p><br/></p><p><strong><u>What You’ll Own</u></strong></p><ul><li>Organic growth strategy across SEO, AI search, content, and website structure.</li><li>Use-case, feature, comparison, and free tool pages.</li><li>Content strategy for high-intent commercial keywords.</li><li>Website conversion from organic traffic to signups, paid users, demos, and API/enterprise leads.</li><li>Technical SEO improvements, including indexing, crawlability, internal linking, metadata, structured data, and site architecture.</li><li>Reporting on rankings, impressions, traffic, conversions, and qualified leads.</li><li>Content operations, including writing key pages yourself and using freelancers where useful.</li></ul><p><br/></p><p><strong><u>What We’re Looking For</u></strong></p><p>You should be a strong fit if you:</p><ul><li>Have 4+ years of experience in SEO, organic growth, content growth, or growth marketing.</li><li>Have grown organic traffic and leads for a SaaS or B2B software company.</li><li>Can write strong landing page and SEO copy yourself.</li><li>Understand technical SEO well enough to work with engineers.</li><li>Know how to use tools like Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog, or similar.</li><li>Are comfortable making basic website changes yourself, including editing HTML/CSS, updating landing pages, improving page structure, and working inside a CMS.</li><li>Are comfortable using AI coding tools like Claude Code, Cursor, or similar tools to make website/content changes faster.</li><li>Can work independently without needing a large marketing team.</li><li>Think commercially, not just editorially.</li><li>Care about qualified leads and signups, not just traffic volume.</li><li>Bring your own ideas and can prioritize what matters.</li></ul><p><br/></p><p><strong><u>Nice to Have</u></strong></p><ul><li>Experience with AI tools, education technology, sales enablement, presentation software, e-learning, LMS, or API products.</li><li>Experience with programmatic SEO or free tool SEO.</li><li>Experience improving visibility in AI search or answer engines.</li><li>Experience creating comparison pages, alternative pages, and commercial SaaS landing pages.</li><li>Strong understanding of conversion rate optimization.</li></ul><p>Examples of Projects You Might Work On</p><ul><li>Build out our education SEO cluster around AI presentations for teachers, PowerPoint to quiz, lesson videos, worksheets, and SCORM export.</li><li>Create use-case pages for sales teams that need on-brand pitch decks and presentation updates.</li><li>Launch comparison pages against tools like Gamma, Canva, Beautiful.ai, Plus AI, and Tome.</li><li>Improve existing AI presentation generator pages to increase qualified signups.</li><li>Create content and pages that help LLMs understand and mention SlideSpeak for relevant queries.</li><li>Turn new product features into launch pages, blog posts, help docs, and internal links.</li></ul><p><br/></p><p><strong><u>How We Measure Success</u></strong></p><p>We care about business impact, not just content output.</p><p>Success will be measured by:</p><ul><li>Qualified organic signups.</li><li>Organic paid conversions.</li><li>Organic demo, API, and enterprise leads.</li><li>Rankings for high-intent commercial keywords.</li><li>Growth in relevant non-branded impressions.</li><li>Conversion rate from organic landing pages.</li><li>Number and quality of high-intent pages shipped.</li><li>Visibility in AI search and answer engines.</li><li>Improvement of existing pages and traffic decay recovery.</li></ul><p><br/></p><p><strong><u>Budget & Resources</u></strong></p><p>You will have access to SEO and analytics tools, and a small monthly execution budget for freelancers, design, or technical help where it makes sense.</p><p>However, this is a hands-on role. We expect you to write and ship important pages yourself, especially early on.</p><p><br/></p><p><strong><u>How to Apply</u></strong></p><p>Send us:</p><ul><li>A short note on why this role is interesting to you.</li><li>Examples of organic growth work you have done before.</li><li>One or two websites or pages you helped grow.</li><li>A brief explanation of what you would look at first on SlideSpeak.co.</li></ul><p>Bonus: tell us one organic growth opportunity you see for SlideSpeak after looking at the website.</p> </div>